Bassam Auto Towing announces new El Cajon location

Bassam Auto Towing announces new El Cajon location

Bassam Auto Towing has just announced the opening of a new branch in El Cajon, adding to the company’s local presence.

November 29, 2017 ( – El Cajon – Ramiro Ruiz, manager with Bassam, says his company is proud to be providing its wide range of professional services to El Cajon. “Our expansion to this second location within the area is all part our commitment to a 30-minute response time. Multiple locations allow us greater reach throughout the area and gives residents greater access to our qualified, professional service.”

Bassam provides a full range of towing services including flatbed, dolly, long distance and heavy duty. Ruiz says deciding which tow is appropriate depends on variables such as the vehicle type, distance of the tow, existing damage to the vehicle, and may also be impacted by the location and position of the vehicle. It requires, he says, a seasoned professional, both on the tow side and at the dispatch end, to be sure the proper service is delivered.

He says towing can be an effective solution, not just for accident situations or break downs, but for everyday situations. “It may be a move involving multiple vehicles or a vehicle that has to be transported a long distance and perhaps can’t or shouldn’t make the journey. Of course, we are also called to very extraordinary situations such as a breakdown in a place where roadside repair might not be possible or where geographic or other challenges make it unsafe.”

Bassam’s team of experts, he says, is trained to provide a range of roadside assist services, beyond towing, to get drivers on the road quickly and without hassle. Jump start, oil filling and gas refilling services for instance, he says, are used quite frequently. “Sometimes things happen with even the most experienced driver. You’re low on gas but know you can get to your usual station to fill up and then get stuck in traffic and find you can’t. Things happen.”

Ruiz says his team, beyond being professionals in the industry, are drivers just like anyone else. They understand the frustration, the urgency, the emotions that can run high in these situations, and are equally skilled at informing and reassuring the customer.

Another roadside assist service that he says is common, and that additional locations helps the company better serve the community with, is lockout. “A lockout is often a quick fix but often comes at the wort possible time – when you’re on your way to work, or rushing off somewhere, in bad weather or worse, in an urgent situation. Having more locations throughout the area means we can get more quickly to people, when and where they need us.” 

He says the opening of the El Cajon branch is another step in the company’s expansion strategy which intends to grow the company, one location at a time, with a focus on quality service and expanded delivery capabilities. “Having trained people in place ready to go, and ensuring we have the capabilities to expand without compromising our quality or service is key.”


Source: PR