ZCorum and FourthWall Media Partner to Deliver Essential Set-top Box Diagnostics to Cable Operators
Strategic partnership provides key set-top metrics for a new ZCorum diagnostics application utilizing data from FourthWall Media’s MassiveData DMP
October 05, 2017 ( datsyn.com) – Alpharetta, GA and DULLES, VA – ZCorum and FourthWall Media announced today they have formed a new, strategic initiative to deliver needed set-top box diagnostics to cable providers looking for ways to increase efficiency and reduce operational costs in their video operation. ZCorum , an industry leader in diagnostics software, will integrate set-top box diagnostics data into a diagnositcs platform utilizing FourthWall Media’s MassiveData® DMP service. FourthWall Media is the largest independent source of cable set-top box viewing and diagnostic data.
“Cable MSOs have enjoyed access to analytics for their DOCSIS broadband network through our diagnostics applications,” said Carlos Bustamante, VP of Strategic Technologies at ZCorum. “By working together with FourthWall Media we can display an array of set-top box metrics for the staff supporting the video offering, which will increase operational efficiency and give MSOs a view of all the cable services from one software vendor.”
“Our MassiveData® DMP and Reveal Analytics Platform have provided our MSO partners with viewership data for almost a decade. Using those same reliable platforms, we will combine our diagnostic set-top box data with ZCorum’s best-of-breed tools to help MSOs serve their customers and run their businesses even better,” said Mike Israel, COO at FourthWall Media.
“We’re pleased to be working together with FourthWall Media on this initiative,” said Julie Compann, President and Chief Executive Officer at ZCorum. “There is fantastic synergy between the two companies, which results in a tool that helps MSOs reduce support costs and truck rolls as they troubleshoot in-home video issues.”
“We’re happy to be working with ZCorum to further support our MSO partners. Our MassiveData® DMP will supply diagnostic data to form a unique product that drives efficiency, service, and profit for MSOs,” said Tim Peters, CEO of FourthWall Media.
FourthWall Media® is the largest independent source of second-by-second cable viewing and diagnostic data. Its MassiveDataâ DMP and Reveal™ Analytics Platform combine to deliver census-level viewing and diagnostics data. Unlike traditional measurement companies, FourthWall Media works closely with cable operators by providing its MassiveData® DMP that collects and processes ultra-precise TV viewing and diagnostic data. FourthWall Media is headquartered in Dulles, VA and can be found online at www.fourthwallmedia.tv
ZCorum provides a suite of broadband diagnostics and managed services to broadband and video providers, helping them increase operational efficiency and reduce costs, while improving the subscriber experience. This is achieved through ZCorum’s diagnostics software, plus managed services that include CPE provisioning, cloud-based VoIP, email, and 24×7 technical support. ZCorum is headquartered in Alpharetta, GA and online at www.ZCorum.com